Wednesday, 18 November 2015

SUFFRAGETTE - DISTRIBUTION


Poster Analysis…


- The COMPOSITION shows the main character in a very strong and dominant position. She is shown as an independent woman. You can see from each of the women’s costumes that they are from different classes and the way that they are standing shows that they are uniting together. Also their costumes indicate to the viewer that it is a period drama. The colour scheme is purple white and green which are the colours of the suffragette flag. The purple colour of the font is stereotypical and very feminine. The main character is in the front so she is leading and the other two are significant to a small extent compared to the main character. The design of the poster is very old-fashioned.
- The GENERIC ELEMENTS suggest that it is a period drama and a biographical film and possibly political. There is a lack of diversity since it is set in London a hundred years ago.
- The TEASER ELEMENTS is the tagline, ‘Mothers, Daughters, Rebels.’ it looks a lot like a propaganda poster. It all suggests that women are trying to get equality and want to fight for everyone together.
The main STARS/DIRECTORS are Sarah Gavron, Meryl Streep, Carrey Mulligan and Helena Bonham Carter. 
- The UNIQUE SELLING POINT is that all the events are fictionalized but are all representational of real life events. There haven’t been any films based on women's rights on such a scale as this one.
- The TARGET AUDIENCE is women, historians, demonstrators and activists. Men could be isolated from wanting to watch it because there are no strong male characters.

The Official Website…


The SUFFRAGETTE website immediately shows you the trailer as soon as you click on the link. Then shows another link that takes you straight to the page where you can purchase the tickets along with a map to show you where it will be showing and how you would get there. This shows it is a film that is very eager to be recognized therefore makes the ticket process very easily accessible and in a way its form and structure shows how sure it is of itself and therefore, persuades you to watch the film.


There are poster-synergistic links in the website. The website also shows the institutional information as well as the press endorsement. The image shows the poster, the map and they both use the same colour schemes. the second page shows a moving image from the film which suggests the time period and this also shows an element of interactivity. The characterization shows three characters who are very proud and strong and who have a fight on their hands. The fact that the film was released on Monday the 12th October is very unusual because films are usually released on Friday so they can total up the opening weekend figures and determine whether or not the film was successful or not.


The Official Trailer and the Teaser trailer..

The CINEMATOGRAPHY of the trailer shows low key lighting as well as low saturation showing that the film is a very sad. This is also to show that the film is from the late 19th century and early 20th century. 
The GENERIC ELEMENTS are the characters like Emmeline Pankhurst, Maud Watts, Edith New. It is based around the members of the women’s social and political union of Great Britain. 
The TEASER ELEMENTS include the fact that it is very intense, dramatic and empowering elements of the film. 
The STARS include Carey Mulligan who is known for the Great Gatsby,  and Drive. Meryl Streep who is known for the Iron Lady and Devil Wears Prada. Helena Bonham Carter who is known for Fight club and Cinderella. 
The UNIQUE SELLING POINT is that it is about women’s rights during the 1890s, there is a very moving story line judging by the trailer and it expresses working class women’s lives during that time period and it shows the urgency that reminds us of the struggle of women’s rights. 
The TARGET AUDIENCE would be women and the elderly.

A teaser trailer is released to keep the waiting fans exciting, showing showing them some special moments from the trailer. An official trailer is closer to the release date. It heightens the excitement and increases the publicity of the film so it gets more popular and makes more people want to watch it.


Interviews-
London Film Festival..


Streep said: “The great achievement of the film is that it’s not about women of a certain class; it’s about a working girl, a young laundress, who looks like us, and the circumstances of her life were out of her hands, completely.”
Streep also responded to questions over her refusal to describe herself as a feminist in a recent interview. ”There is a phrase in the film – ‘Deeds not words’ – and that is where I stand on that. I let the actions of my life stand for what I am, as a human being. Contend with that, not the words.”
I found these quotes by Meryl Streep very inspiring and really appreciated them and really consider her to be an incredible person as well as actress.

Interviews-
movie premiere cast interviews..

Fashionmingle.net interviewed Dr.Helen Pankhurst who is the great granddaughter of Emmeline Pankhurst who had some interesting input how they got a hold of some of the actual clothes of suffragettes.



Carrey Mulligan spoke about how the costumes really helped her power to communicate the role successfully. In particular she said that shoes really help her to do that. The designer apparently wanted to work with original costumes and the history behind the pieces helped her to deliver. 



Abi Morgan mentioned the idea that the colour scheme amongst the costumes were to be a ‘bruise palette of colour’ these colours were to range from purple, blue, yellow and pink. I found this idea to be very interesting and original


More interviews..



Carey Mulligan in the Official movie interview.


Meryl Streep and Carey Mulligan on The Graham Nortan Show.

A range of interviews on Suffragette featured on the Guardian.

FACEBOOK



Suffragette has its very own accounts on Facebook and Twitter. On Facebook, it has 33,668 people liking the page. This shows how wide the fan base is and how much publicity it has received and is still receiving. On their Facebook page they feature amazing posters to persuade people to already think about purchasing merchandise. Also, there are announcements where they are showing Suffragette in independent locations like the Museum of London. Here, many people can like and share to enhance anticipation and excitement and also by sharing there are bale to increase the fan base.



















TWITTER


 On twitter, the Suffragette twitter account has 6,931 followers and uses the hashtag, ‘inspiringwomen’ to generate more publicity. On their twitter account, people are able to communicate with their fellow fans on a deeper level as they can have conversations, share opinions and check up on important things that are happening.




















THE Q/A SESSION 

There was a Q/A session after the showing whereby we were given the opportunity to ask Abi Morgan (screenwriter) and Romola Garai (actress) questions about the film and the process of making the film.

Abi Morgan had a lot of great insight into what actually goes into to creating a film that may not be noticeable to the people. For example, she said that there had been maybe 30-40 different drafts of the script made before deciding which would be perfect. Also she expressed the most surprising aspect which was that the film was originally supposed to be based on the character of Alice and not off the character of Maud. she said that she wanted to create a film that would be from the perspective of a working class women because it emphasising all of the risks of being a suffragette in the 1900s.




We got a chance to speak to Romola Garai and found that she was honoured t have layer a part in the film as she is a woman and feels strongly about women's rights. her passion for women's rights is reflected in the film as she tells us of a scene where she was throwing rocks in he window and was told to calm down because she was being too violent. she also tells how how starring in the film also communicated to herself just how bad the Suffragette movement really was and with answering he question of whether or not she herself would be a suffragette, she said that she would be happy to represent them by wearing the badge but when it came to the violent hints like going to prison for weeks, she said she wouldn't be brave enough which i think is the case with many young women in todays society. i admire her honesty on the matter.

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